Institutional Markets
Publishing Solutions for Institutional Markets
Connecting Publishers with Institutions Across Latin America and the Caribbean
Institutional markets are one of the largest growth opportunities in international publishing. Universities, libraries, education ministries, public bodies, research centres, international organisations, foundations and religious institutions buy publications through standing programmes, academic projects and institutional procurement.
Casa Hispana Group develops specialist strategies to connect international publishers with these markets, opening access to institutions that need academic, scientific, educational, cultural and professional content.
Our aim is to turn publications into tools for education, research and development, and to build commercial relationships that last with institutions across Latin America and the Caribbean.
What are institutional markets?
These are organisations that buy publications for educational, scientific, cultural, social or professional purposes.
Unlike retail, institutions buy to a plan, through procurement programmes and long-term projects, which makes for steady opportunities for publishers and rights holders.
Our services
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Institutional Market Intelligence
Research into institutional purchasing opportunities by country, sector and subject area.
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Institutional Partner Development
Identifying and building relationships with the relevant institutions.
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Academic Market Development
Access to universities, research centres and educational bodies.
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Library Development
Presenting catalogues to national, university and public libraries.
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Government Programs
Support with publication procurement programmes run by public bodies.
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Corporate Learning
Developing partnerships for corporate training and development programmes.
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Religious & Faith-Based Markets
Representation of publications for churches, seminaries, Christian organisations and religious bodies.
Institutions we connect with
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Higher education
- Public universities
- Private universities
- Professional institutes
- Technical training centres
- Graduate schools
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Libraries
- National libraries
- University libraries
- Public libraries
- Library networks
- Specialist libraries
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Research centres
- Scientific institutes
- Research centres
- Think tanks
- Observatories
- Academies
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Public sector
- Ministries
- Departments of Education
- Ministries of Culture
- Public bodies
- Regional and municipal government
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International organizations
- Multilateral bodies
- Development agencies
- International foundations
- Development organisations
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Faith-based organizations
- Churches
- Seminaries
- Bible institutes
- Faculties of theology
- Missionary organisations
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Private sector
- Companies
- Corporate foundations
- Training centres
- Corporate development programmes
Markets we connect
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Europe Latin America
We open the way for European publishers through regional representation, market research, partner development and rights management.
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North America Latin America
We support US and Canadian publishers in taking their catalogues into Spanish-speaking and Brazilian markets.
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Asia Latin America
We build publishing bridges between Asia and Latin America, promoting translation projects, academic cooperation, publishing representation and commercial development.
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Africa Latin America, Europe and North America
We open the way for African publishers to enter and grow in Latin America, Europe and North America through a complete platform of representation and market development. We build an entry strategy tailored to each publisher, catalogue and territory.
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United Arab Emirates Latin America, Europe and North America
Casa Hispana Group connects the United Arab Emirates with Latin America, Europe and North America through a platform devoted to international publishing expansion. Our vision is clear: to be the strategic publishing bridge that opens access to new markets, partners, distribution channels and international rights opportunities. Casa Hispana Group: connecting catalogues, markets and global opportunities.
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Latin America The world
We represent Latin American authors, publishers and content in international markets through rights management, translation, publishing partnerships and internationalisation strategy.
Areas of specialisation
- Humanities
- Social Sciences
- History
- Education
- Theology and Religion
- Literature
- Children's and Young Adult Literature
- Human Rights
- Latin American Studies
- Indigenous Studies
- Environment
- Climate Change
- Biodiversity
- Cultural Heritage
- Innovation and Development
Our process
- 01 Catalogue review
- 02 Identifying opportunities
- 03 Relationship building
- 04 Commercial management
- 05 Follow-through
Our promise
We connect international publishers with universities, libraries, public bodies and institutions across Latin America and the Caribbean, turning publications into tools for education, research and development.
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